Q1

Enhanced Dynamic Number Insertion (DNI) featured on clients’ digital properties and enhanced inbound call tracking to improve conversions from target audiences. 

Q4

Expanded partnerships with contact lens manufacturers Alcon, Johnson & Johnson, and Bausch & Lomb to collaborate on sponsored promotions for our vision industry clients.

Q3

Construction complete on our new 60,000+ square foot headquarters. In addition to serving as office space for our team, the building includes an executive training area, an event center, a full-scale recording studio, and a variety of other amenities for our Cleveland...

Q2

NSG leadership is asked to provide the vision industry with curated educational content through prominent speaking engagements. Eugene Shatsman delivers two keynotes and is featured at Vision Expo East.

Q1

Invested in research to examine the cost per click of paid social media lead generation vs. Google Pay-Per-Click lead generation which resulted in reducing the cost per lead by over 50% for our practice-based clients.