Data & Performance Analysis
It’s not enough to do something if you’re not reflecting on the results. This is especially true in digital marketing: if you’re not examining how your site is helping you drive business and achieve your goals, how can you determine if changes need to be made? At National Strategic, no matter what we’re doing, we make sure we have information to learn from it.
We use a combination of our own custom systems and the latest digital tools to examine every facet of our clients’ websites, campaigns, and lead generation strategies — this is what empowers us to drive continuous growth and move your business forward.
Why Is Data So Important?
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What We Do
Maintain an Automated Tracking System
Improve Conversion Power Through Split Testing
Adapt to the Changes in Real Time
Develop Best Practices
Why It Matters
- On average, National Strategic clients see a 52% year-over-year improvement in organic website traffic.
- Something as simple as changing the color of a single button on your website can positively or negatively impact your ability to convert leads into customers.
- Your website is like a living, breathing, thing — it takes constant maintenance and care to keep it performing at its best.
- Trends in website design and user behavior are constantly shifting. Automated tracking allows us to stay up to date on key metrics of their online performance and help our clients pivot quickly in a constantly changing landscape.
“One of our goals was to generate organic growth through our website rather than paying for clicks. Upon starting with National Strategic, we saw immediate results in the growth of our practice. We then expand our initial engagement from one practice to all three of our businesses because we really liked the results we were getting from working with National Strategic, and still continue to.”